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"Platform businesses bring together producers and consumers in high-value exchanges. Their chief assets are information and interactions, which together are also the source of the value they create and their competitive advantage. Firms that fail to create platforms and don’t learn the new rules of strategy will be unable to compete for long."
 

-Geoff Parker and co-author of HBR article 2016

Creating new channels for digital engagement

Empowering partners with In Force data

Improving communications with target marketing

Digitizing relationships through technology hub